In the world of business, competition can be fierce. Companies are constantly striving to outdo each other and gain an …

A friend of mind this morning asked, "How can I make a  post that goes viral?". I read his question as if it&…

Operant conditioning is a behavioral theory that explains how behavior is shaped by its consequences, either positive o…

Diamonds have been marketed as the ultimate symbol of love and luxury for over a century. But how did diamonds become s…

Gillette, the well-known manufacturer of razors and other personal grooming products, has been a leader in marketing f…

Public Relations (PR) marketing is an essential component of any comprehensive marketing strategy. PR marketing helps t…